Sales Strategy & Divisional Planning:
- Develop and implement annual, quarterly, and monthly divisional sales plans aligned with production capacity and business goals.
- Set and monitor territory-wise sales targets for tyre, bearing, industrial, chemical, rubber, and polymer products.
- Design tour programs and route plans for the field force to ensure effective market coverage.
- Propose and implement sales incentive schemes for field force to drive volume, value, and collection efficiency.
Dealer, Distributor & Channel Development:
- Develop, appoint, and manage dealers, distributors, and industrial channel partners across the division.
- Ensure effective dealer point communication, visibility, and branding as per company standards.
- Support channel partners in business planning, stock management, and sales execution.
Market Development & Business Expansion:
- Conduct regular market research, surveys, and field visits to identify new opportunities and customer segments.
- Analyze competitor activities including pricing, product positioning, trade schemes, and credit terms.
- Develop strategic initiatives to expand market share in tyre, bearing, industrial, chemical, rubber, and polymer segments.
- Identify and penetrate new industrial and institutional markets.
Promotional & Brand Activation:
- Develop quarterly and monthly divisional promotional plans in coordination with marketing.
- Monitor and evaluate promotional effectiveness and recommend improvements.
- Introduce innovative trade and industrial promotional models to enhance brand visibility and market penetration.
Sales Operations, Forecasting & Supply Coordination:
- Prepare accurate sales forecasts based on market demand, seasonality, and historical trends.
- Monitor and manage inventory levels at depot and customer levels to optimize working capital.
- Ensure smooth order execution, dispatch, and delivery.
Team Leadership & Capability Development:
- Lead, motivate, and evaluate sales executives.
- Conduct monthly sales meetings, divisional reviews, and area meetings.
- Identify training needs related to product knowledge, technical selling, and industrial market handling.
- Implement structured training and coaching programs to enhance professionalism and performance.
Customer Service & Issue Resolution:
- Resolve market issues related to pricing, supply, quality, and claims through cross-functional coordination.
Reporting, Compliance & Coordination:
- Collect and analyze regular market intelligence and customer feedback.
- Prepare sales reports, performance analysis, and strategic recommendations for management.
- Ensure compliance with company policies, pricing guidelines, and ethical sales practices.