Deputy Head of Sales

The Deputy Head of Sales will support the Head of Sales in planning, implementing, and monitoring sales strategies and achieving overall sales objectives. He is responsible for leading and managing the company's nationwide sales to achieve sustainable business growth and revenue objectives. The selected candidate will formulate and execute sales strategies, oversee the national sales force, and ensure the effective implementation of sales policies across the country.

Key Responsibilities

Strategic Sales Management

• Develop and implement the company's annual, quarterly, and monthly sales strategies in alignment with business objectives.
• Support the Head of Sales in developing and allocating sales targets across regions, territories, sales channels, product categories, and individual sales teams, ensuring targets are realistic, market-driven, and aligned with the company’s overall business objectives.
• Set monthly and annual sales targets and monitor achievement against approved business plans.
• Analyze sales performance, identify gaps, and implement corrective actions to achieve organizational goals.
• Prepare sales forecasts, business reports, and performance analyses for senior management.

Sales Operations

• Direct and oversee all nationwide sales activities to ensure consistent achievement of sales targets.
• Monitor daily sales performance and ensure effective execution of sales plans across all regions.
• Conduct monthly sales review meetings and evaluate regional performance.
• Ensure compliance with company policies, sales procedures, and operational standards.

Team Leadership

• Lead, supervise, motivate, and develop a nationwide sales team comprising more than 700 employees.
• Establish performance objectives and Key Performance Indicators (KPIs) for the sales organization.
• Evaluate individual and regional performance and provide coaching and guidance for continuous improvement.
• Foster a high-performance culture through leadership, accountability, and employee development.

Market & Business Development

• Conduct regular market visits to existing and prospective markets for business development and market expansion.
• Spend a minimum of 10 working days per month in the field to assess market conditions and support sales operations.
• Identify opportunities for business growth in underperforming and emerging markets.
• Conduct regular market surveys to monitor customer demand, market trends, pricing, and competitor activities.
• Recommend appropriate strategies to strengthen the company's competitive position.

Additional Responsibilities

• Perform any other duties assigned by management in support of organizational goals and business growth.