Senior/Executive, Business Development- Stationery Business

Conduct comprehensive market analysis, monitor competitor activities, and identify growth opportunities to strengthen market positioning.

Develop and implement demand strategies, sales forecasts, and SKU-wise planning based on historical data and market trends.

Prepare and present insight-driven reports using MIS, CRM, and sales data to support cross-functional and Sales & Operations Planning meetings.

Lead the planning, execution, and evaluation of promotional campaigns aligned with strategic business goals.

Collaborate with sales and brand teams to set area-specific targets, track KPIs, and manage incentive programs.

Provide actionable business intelligence through customer segmentation, competitor analysis, and industry trend reporting.

Support product development and innovation initiatives by analyzing market, economic, and technological trends.

Enhance customer engagement and retention through effective CRM strategies and digital tools.

Develop and maintain strong relationships with key stakeholders, including dealers, distributors, other B2B clients, and internal teams.

Contribute to digital transformation projects, such as mobile app development, to improve sales operations and brand engagement.