• 1–3 years of marketing experience (internships count)

• Hands-on experience editing websites in WordPress

• Working knowledge of Salesforce CRM and Salesforce MCAE / Pardot

• Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign)

• Strong PowerPoint skills — building clean, professional, on-brand decks

• Familiarity with Google Analytics and Google Ads

• Understanding of core marketing principles: campaigns, segmentation, content strategy,

basic SEO

• Strong attention to detail and comfort managing multiple projects at once

• Clear written and verbal communication skills

• Experience in a B2B or manufacturing/industrial marketing environment

• Basic HTML/CSS knowledge for email or web tweaks

• Elementor or page-builder experience within WordPress

• Experience supporting multi-brand or multi-entity marketing efforts

Marketing Generalist

Summary