Director, Client Partnerships (Publisher Cloud)

The Director Client Partnerships, Publisher Cloud is responsible for driving new enterprise revenue by helping retailers and commerce companies transform customer engagement, increase lifetime value, and unlock first-party data as a strategic asset.

This role leads with CRM (Email), CDP, and lifecycle marketing transformation, positioning Publisher Cloud as the system of intelligence for customer relationships. From this foundation, the AE extends into retail media and monetization opportunities.

The ideal candidate has deep experience selling into retailers and eCommerce organizations, with strong expertise in MarTech and customer data strategy.

CRM & Lifecycle-Led Solution Selling (Primary Focus)

• Lead conversations around:
• Customer data unification (CDP/CRM)
• Lifecycle marketing and personalization
• Customer retention, loyalty, and LTV growth
• Position Publisher Cloud as the foundation for customer intelligence and engagement orchestration

First-Party Data Strategy

• Help retailers activate first-party data across:
• Owned channels (email, mobile, web)
• Paid media and partner ecosystems
• Drive use cases that improve conversion, retention, and customer experience

Executive Engagement & Business Case Development

• Build relationships with:
• CMOs and Chief Digital/Commerce Officers
• Heads of CRM, Loyalty, and Customer Experience
• Develop ROI-driven business cases tied to:
• Customer lifetime value (LTV)
• Retention and repeat purchase rates
• Media monetization growth

Cross-Functional Leadership

• Partner with Solutions Consulting to validate data and activation use cases
• Align with Product Marketing on retail and CRM narratives
• Collaborate with Customer Success to drive expansion across lifecycle and media

Required Experience

• 7–10+ years of enterprise sales experience in MarTech, CRM, CDP, or AdTech
• Proven success selling into retailers, eCommerce, or omnichannel brands
• Deep expertise in CRM/CDP/lifecycle marketing platforms (priority)
• Working knowledge of retail media and AdTech ecosystems
• Experience closing complex enterprise deals ($250K–$1M+)