Sr. Marketing Activation Specialist

• 5+ years of experience in B2B digital marketing, campaign activation, or performance‑driven marketing roles
• Demonstrated experience managing paid media, email marketing, and integrated digital campaigns from planning to reporting
• Ability to interpret activation and channel‑level performance signals and translate them into actionable recommendations
• Proven experience collaborating with strategists, creatives, analytics partners, and cross‑functional stakeholders
• Strong written and verbal communication skills
• Bachelor’s degree in marketing, communications, business, or a related field
• Occasional travel may be required (up to ~20%); travel needs may vary based on business requirements.
• Visa sponsorship is not available for this posting. Applicants must be authorized to work for any employer in the U.S.
• Master’s degree in marketing, business, communications, or a related field
• Experience supporting B2B tech marketing campaigns in a matrixed or center‑of‑excellence marketing organization
• Experience with digital marketing tools such as Marketo, Hubspot, or other related marketing technology
• Familiarity with buyer journeys and how creative sequencing supports progression across channels
• Experience contributing to creative performance reporting and activation insight development

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Total Rewards

Esri’s competitive total rewards strategy includes industry-leading health and welfare benefits: medical, dental, vision, basic and supplemental life insurance for employees (and their families), 401(k) and profit-sharing programs, minimum accrual of 80 hours of vacation leave, twelve paid holidays throughout the calendar year, and opportunities for personal and professional growth. Base salary is one component of our total rewards strategy. Compensation decisions and the base range for this role take into account many factors including but not limited to skill sets; experience and training; licensure and certifications; and other business and organizational needs.

A reasonable estimate of the base salary range is

$86,528—$140,608 USD