Senior Executive - Regulatory Affairs

The Senior Executive / Executive in Regulatory Affairs ensures end-to-end regulatory compliance, product licensing, and brand protection across all Consumer Brands categories (Personal Care, Home Care, Edible Salt, Hygiene, Electrical, and Pesticide Products). This role acts as a primary liaison between internal cross-functional teams and key statutory bodies (BSTI, DGDA, Plant Protection Wing) to drive product launches, ensure labeling/recipe compliance, and execute anti-counterfeiting operations.

2. Product Compliance & Brand Launch Support

• Review formulations, product recipes, packaging artworks, and marketing claims against Bangladesh Standards (BDS) and packaging rules.
• Coordinate with internal R&D, Quality Assurance, and Marketing teams to ensure zero-delay launch compliance for new products.

3. Anti-Counterfeiting & Brand Protection

• Conduct market surveillance to identify counterfeit, fake, and look-alike products across assigned product lines.
• Collaborate with law enforcement, legal teams, and local district administration to coordinate raids, seizures, and legal proceedings against counterfeiters.
• Maintain an anti-counterfeit incident tracking database and provide risk evaluation reports to senior management.

4. Intellectual Property & Legal Alignment

• Assist the Legal department in securing trademark and copyright registrations, protecting proprietary formulations, and safeguarding overall brand integrity.
• Monitor changes in national regulatory frameworks and advise cross-functional teams (Supply Chain, Sales, Marketing) on risk mitigation and crisis protocols.