Senior Content Writer – Amazon, Shopify, Walmart & Product-Based Content

• Develop well-structured, engaging, and SEO-focused content for blogs, websites, and digital platforms
• Conduct in-depth product and topic research, competitor analysis, and audience research
• Write high-quality product reviews, buying guides, product comparisons, product roundups, and other product-focused content
• Create content around products available through platforms such as Amazon, Shopify, Walmart, and other relevant e-commerce platforms
• Research product features, specifications, pricing, benefits, drawbacks, use cases, and customer considerations
• Craft compelling headlines, introductions, content structures, and actionable CTAs
• Transform complex product information into clear, useful, and engaging content
• Align all content with the company's brand voice, tone, audience, and content strategy
• Apply SEO best practices, including keyword optimization, search intent, content structure, internal linking, and relevant metadata
• Collaborate closely with content strategists, researchers, editors, graphic designers, and marketing teams
• Review and update existing content based on performance, search trends, product changes, and content opportunities
• Use AI-assisted writing and research tools such as ChatGPT to improve productivity, research efficiency, and content workflows while maintaining originality and quality
• Maintain accuracy, consistency, and proper documentation across all published content

Research & Content Development

• Identify high-potential products, topics, and content opportunities
• Analyze competitor content to identify content gaps and opportunities for improvement
• Understand search intent and audience needs before developing content
• Compare products based on features, performance, value, usability, and target audience
• Verify product information and ensure factual accuracy before publication
• Develop content angles that provide genuine value to the target audience
• Stay updated with technology, consumer products, e-commerce trends, and relevant market developments

SEO & Performance

• Conduct keyword and topic research using relevant SEO tools
• Optimize content for search intent, organic visibility, and user engagement
• Use appropriate keywords naturally without compromising readability
• Monitor content performance and identify opportunities for improvement
• Understand key content metrics such as organic traffic, engagement, rankings, CTR, and conversions
• Continuously improve content based on performance data and search trends

AI & Content Workflow

• Use AI tools responsibly to assist with research, brainstorming, outlining, editing, and workflow optimization
• Develop efficient AI-assisted content workflows while maintaining human judgment and editorial quality
• Fact-check and refine AI-assisted outputs before publication
• Stay updated with emerging AI tools and technologies relevant to content creation