Regional Manager - Vegetable Seed

Job Summary

We are looking for a dynamic, result-oriented and experienced Regional Manager – Vegetable Seed to lead and manage the sales force, marketing and business development activities of our vegetable seed business within the assigned region.

Key Responsibilities

• Develop and execute regional sales force and marketing strategies to achieve assigned sales target, collection and business growth.

• Develop, maintain and expand strong relationships with dealers, distributors,sales forces farmers and key customers.

• Identify and appoint potential dealers and develop new untouch markets and territories for vegetable seed products.

• Monitor dealer-wise sales, stock position, outstanding receivable amount and overall business performance.

• Ensure proper product availability, distribution and market coverage throughout the assigned territory.

• Conduct regular market visits to understand market demand, customer preferences, competitor activities, pricing and market trends.

• Plan, organize and supervise farmer meetings, dealer meetings, field days, field demonstrations, trials and other tools promotional activities.

• Monitor the performance of vegetable seed varieties in different locations and collect regular feedback from farmers and dealers.

• Coordinate with the Product Development/R&D team regarding new varieties, field trials, product performance and market requirements.

• Identify opportunities for introducing new crops and varieties based on market demand and regional potential.

• Monitor competitors’ products, prices, promotional activities, market share and business strategies and provide relevant market intelligence to management.

• Ensure achievement of monthly, quarterly and annual regional sales targets through effective planning, monitoring and follow-up.

• Monitor sales collection and dealer outstanding and take necessary initiatives for timely recovery in accordance with company policy.

• Prepare regional sales plans, market development plans and promotional activity plans and ensure effective implementation within the approved budget.

• Conduct regular review meetings with the regional team and evaluate individual and team performance.

• Ensure proper implementation of company policies, sales procedures and marketing guidelines in the assigned region.

• Prepare and submit regular sales, collection, market development, field activity, competitor and regional performance reports.

• Develop long-term business development strategies for increasing the company’s vegetable seed sales, market share and brand presence.

• Perform any other duties and responsibilities assigned by the management from time to time.