3–5 years of digital media or data sales experience, with meaningful exposure to programmatic (PMP, PG, open exchange) and/or agency holdco accounts
Track record of closing and growing agency business
Comfortable with the alphabet soup: DSPs (DV360, TTD, Yahoo), SSPs, data clean rooms (LiveRamp, Habu, AWS), IDFA/MAID/postal-code targeting, MMM and incrementality conversations
Strong written and verbal communication; can build a deck and run a meeting
Hungry, organized, and coachable

Direct experience selling audience data, data licensing, or off-platform activation (ex-LiveRamp, Foursquare, Kochava, Experian, TransUnion, Acxiom, or similar)
Existing relationships at holdco trading desks and data strategy teams

At Lyft, our purpose is to serve and connect. We aim to achieve this by cultivating a work environment where all team members belong and have the opportunity to thrive.

Lyft Media is extending the value of Lyft's first-party rider data beyond our owned-and-operated surfaces. Through our Audience Solutions business, agencies and brands activate Lyft audiences across the open web, CTV, social, and DSPs — powered by one of the most distinctive mobility datasets in the US. We're hiring an Account Executive to grow this business across agency and holding company accounts.

Own a book of agency and holdco accounts — prospect, pitch, negotiate, and close data licensing and off-platform audience activation deals (Lyft audiences syndicated to DSPs, SSPs, and partner platforms — not Lyft-owned inventory)
Build relationships across investment, planning, data strategy, and programmatic trading desks at major holdcos (GroupM, Omnicom Media Group, Publicis Media, IPG, Dentsu, Horizon, Stagwell, etc.)
Hit and exceed quarterly revenue targets
Translate Lyft's first-party mobility data into briefs that win RFPs — audience segments, geo/movement signals, and measurement use cases
Partner with Account Management, Data Partnerships, and Product to ensure clean activation, attribution, and renewal
Maintain accurate pipeline hygiene in Salesforce and forecast with discipline

Programmatic Account Executive

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