Principal Brand Designer

We're looking for a strategic design leader with exceptional craft, systems thinking and a passion for building brands that scale globally.

You create brands that people trust

Your portfolio demonstrates outstanding work across visual identity, typography, layout, storytelling, motion and digital experiences. You understand how to create memorable brands—and how to evolve and steward them over time.

You think in systems

You build frameworks, governance models, templates and design systems that enable organisations to produce consistently exceptional work. You know that the best design creates lasting capability, not just individual deliverables.

You're comfortable partnering with Marketing, Brand Strategy and executive stakeholders, translating positioning, customer insights and business objectives into creative systems that deliver measurable business impact.

You're fluent in AI-enabled Design

You already incorporate AI into your creative practice and understand where emerging technologies create value, and where human judgement remains essential.

You can translate those insights into scalable workflows that improve quality, speed, experimentation and consistency across teams.

You influence without authority

You communicate with clarity, build trusted relationships and bring people together around a shared creative vision. You're equally comfortable presenting to executives, collaborating with marketers or mentoring fellow designers.

You'll likely have:

• 10+ years of experience in brand design, or visual design
• Experience building or evolving brands at scale across multiple products or markets
• Expertise in Figma and/or Adobe Creative Suite
• Experience with motion design, storytelling, and digital brand experiences
• Experience building or contributing to enterprise design systems
• Deep familiarity with AI-powered creative tools and workflows
• Outstanding communication, presentation, and stakeholder management skills