Manager, Marketing & Merchandising (SQ Celsius Limited)

Develop and execute short-, medium- and long-term customer and product growth strategies aligned with company objectives.

Build effective relationships across the customer organization, including Buying, Design, Product Development, Technical, Sustainability and Supply Chain.

Prepare annual customer business plans covering revenue, profitability, product categories, market opportunities, risks and growth initiatives.

Identify opportunities for new products, categories, origins and value-added services to increase customer penetration and retention.

Lead seasonal business reviews and use market intelligence and competitor analysis to shape customer strategy.

Own customer-level revenue, gross margin, contribution and account profitability.

Lead FOB, costing, margin and service negotiations within approved authority levels and escalation protocols.

Ensure costing accuracy and protect margin from development through order confirmation and bulk execution.

Drive value engineering, cost optimization and price realization without compromising product intent, quality or compliance.

Govern debit notes, claims, disputes and recovery actions, including timely root-cause analysis and corrective action.

Support customer forecasting, budgeting and financial performance reviews.

Act as the primary escalation point for customer service, delivery, quality and commercial matters.

Establish structured account governance through customer scorecards, regular business reviews, opportunity pipelines and risk reviews.

Ensure proactive, accurate and timely communication across all customer touchpoints.

Lead resolution of customer complaints and recurring failures through formal RCA, CAPA and effectiveness verification.

Coordinate executive-level customer engagement and protect long-term customer confidence.

Lead seasonal development strategies aligned with customer handwriting, commercial objectives and factory capability.

Translate customer concepts into commercially viable, manufacturable and right-first-time products.

Apply sound working knowledge of yarn, gauge, knit structure, garment construction, consumption, washing, finishing, embellishment, testing and production feasibility.

Challenge product cost, quality, lead time and manufacturability risks early and secure cross-functional decisions.

Drive co-creation, innovation, range development and speed-to-market with Design, Product Development, Technical and Supply Chain.

Own the end-to-end customer critical path from seasonal brief and development through approvals, material readiness, production handover and shipment.

Establish milestone governance and ensure disciplined maintenance of Time and Action plans.

Identify risks early, establish recovery plans, assign accountability and escalate deviations at the appropriate level.

Ensure accurate and complete handover from development to bulk production.

Lead cross-functional reviews to protect delivery, quality and commercial outcomes.

Convert customer forecasts and opportunity pipelines into reliable demand and capacity requirements.

Partner with Planning and Operations on order acceptance and allocation based on capacity, product complexity, gauge, material readiness, margin, lead time and factory capability.

Optimize customer and product mix across peak and off-peak periods.

Monitor projection-to-order conversion and take corrective action where capacity or revenue coverage is at risk.

Continuously review Marketing & Merchandising workflows to eliminate non-value-added activity, duplication, manual handoffs and avoidable rework.

Optimize man-hours and improve output per person through lean process redesign, standard work, automation, digitization and workload balancing.

Lead disciplined adoption of ERP, PLM, critical-path and business-intelligence platforms, ensuring complete, accurate and timely customer, product, costing and order data.

Use approved modern AI assistance to support activities such as data consolidation, first-draft reporting, trend identification, meeting and action summaries, risk flagging and routine communication, subject to company information-security, confidentiality, customer and responsible-use requirements.

Ensure AI-assisted outputs are reviewed by accountable employees before use in any customer, commercial, technical or operational decision. Human ownership and approval remain mandatory.

Develop standard dashboards that provide a single source of truth for business performance, risks, actions and decisions.

Measure productivity benefits and reinvest released capacity into customer growth, analysis, innovation and proactive risk management.

Integrate corporate sustainability objectives and customer requirements into product and account strategies.

Promote low-impact materials, responsible sourcing and commercially viable sustainable product innovation.

Partner with Sustainability, Compliance, Sourcing and Technical teams to meet relevant customer and company commitments.

Ensure marketing and merchandising decisions comply with ethical, legal, customer and corporate requirements.

Lead, coach and develop high-performing Development and Bulk Merchandising teams.

Establish clear goals, decision rights, operating rhythms and individual accountability through the company performance management system.

Build commercial, technical, digital and analytical capability across the function.

Maintain succession plans and development pathways for critical roles.

Foster a culture of customer centricity, ownership, collaboration, integrity, innovation and continuous improvement.

Make account-level decisions within approved commercial, costing, capacity and customer-service authority limits.

Recommend order acceptance, customer allocation, recovery plans and commercial settlements based on fact-based risk and profitability analysis.

Escalate material deviations affecting margin, delivery, quality, compliance, customer confidence or capacity before commitments are made.

Approve routine customer communication and operational actions within established policies; obtain required authorization for exceptions.

Maintain clear accountability records for key decisions, commitments and follow-up actions.