These are the typical requirements for this role. Check the original posting for the employer's exact criteria.
So, what can you expect to work on?
Core Focus: Scaling Yoshi en - Leading Teas of the World
Strategic Expansion: New Skincare Venture
Performance and Negotiation
Your profile
What does Yoshi en offer
Sunday Natural emerged from a long-standing passion and research in the fields of health, healing, and personal growth. The lack of natural, high-quality products on the market was the original motivation for founding Sunday Natural in 2013. We aim to produce the products we ourselves would love to buy – as natural as possible, absolutely pure, free from any additives, and of the highest quality. In a strategic partnership with CVC, Sunday Natural is now one of Germany's most renowned quality manufacturers, with its own research and development department in Berlin. For the continuous improvement of our products, we collaborate with selected research institutes, scientists, therapists, farmers, and professional associations.
As the Influencer Marketing & Partnerships Lead of our partner company Yoshi en, you’ll have the rare opportunity to significantly scale our already successful flagship influencer channel for Yoshi en Tea, while strategically laying the groundwork for our expansion into a new vertical. Your role will be pivotal in defining how Yoshi en connects with its audience, leveraging influencers and partners to amplify our presence and establish a strong brand reputation in the tea industry and beyond.
You will strategically lead our influencer and partnership initiatives, reporting directly to the C-Suite, while also managing and mentoring a dedicated Junior Influencer Marketing Specialist. This is a hands-on leadership role that demands strategic vision, creativity, and the ability to manage complexity. If you’re a tea enthusiast with a passion for authentic branding, love networking with influencers, and have the drive to bring fresh ideas to life in a multi-brand context, we want to hear from you.
that’s why the majority of our product range is vegan. We also take an innovative approach to packaging: most of our products are packaged in glass, making them almost entirely recyclable.
Our diverse team in Berlin consists of over 400 employees from more than 45 nationalities and continues to grow – but at a sustainable pace. Our goal is to foster a collaborative, supportive, and inclusive work environment with a diverse group of motivated, talented, and visionary team members.
We highly value equality of opportunity and inclusivity, and we would like to particularly encourage women and candidates from under-represented backgrounds to apply, even if you don’t match with 100% of the requirements.
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Work at office
Full time
Berlin
Applications for this job are handled on the company's own website.
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