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Advanced Chemical Industries PLC (ACI)Verified
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5+ years of experience in digital marketing, brand marketing or consumer marketing.
Experience in lifestyle, consumer electronics, smartphones, gadgets, personal care devices or related consumer brands will be preferred.
E-commerce marketing experience will be an added advantage.
Strong understanding of Meta/Facebook, Instagram, Google and other digital advertising platforms.
Good knowledge of performance marketing, digital analytics, audience targeting and campaign optimization.
Develop and execute digital marketing and brand campaigns across social media, Google, Meta, local digital platforms and other relevant channels.
Develop targeted communication for different consumer segments based on customer insights and behavior.
Work closely with the Creative Designer to develop engaging social media, digital, e-commerce and campaign content while ensuring adherence to brand guidelines.
Plan and manage performance marketing campaigns, including media planning, targeting, optimization and ROI management.
Manage external creative, media-buying and digital agencies and ensure effective execution.
Manage and update website and digital commerce content, including product information, campaigns, landing pages and promotional content.
Develop social media plans, content calendars and campaign calendars across relevant platforms.
Track and analyze digital KPIs, campaign performance, traffic, engagement, conversion and ROI, translating data into actionable recommendations.
Support product launches, promotional campaigns and integrated marketing initiatives across online and offline touchpoints
Work at office
Full time
Dhaka
Applications for this job are handled on the company's own website.