We are seeking an experienced and results-driven Chief Operating Officer (COO) to lead and oversee the overall operations of our Student Visa, Work Visa, Immigration and Education Consultancy Firm. The COO will translate management strategy into effective operational execution, drive business growth, improve team productivity, strengthen service quality, and ensure efficient coordination across Sales, Counseling, Visa Processing, Immigration, Documentation, Accounts, HR and Administration.
The ideal candidate should have strong leadership and operational management experience, excellent knowledge of the education/visa consultancy industry, a proven track record of achieving business targets, and the ability to build high-performing teams and scalable operational systems.
Overall Operations Management
- Lead and supervise the company's daily operational activities.
- Ensure all departments work according to approved SOPs and company policies.
- Develop operational plans aligned with company objectives.
- Establish clear responsibilities, workflows and reporting structures.
- Monitor daily, weekly and monthly operational performance.
- Identify operational bottlenecks and implement corrective actions.
- Ensure smooth coordination between management and operational teams.
- Conduct regular operational review meetings.
Student Visa Operations
- Supervise the complete student visa workflow from lead generation to enrollment/visa outcome.
- Monitor counseling, university selection, application preparation and documentation.
- Ensure applications are submitted within agreed timelines.
- Monitor offer letter, admission, tuition payment and visa application stages.
- Establish application tracking and escalation procedures.
- Monitor visa success/failure ratios and identify reasons for rejection.
- Ensure proper client communication throughout the process.
- Develop country-specific operational procedures.
- Key countries may include UK, USA, Canada, Australia, New Zealand, Germany, Sweden, Ireland, Italy, Malaysia and other approved destinations.
Immigration & Work Visa Operations
- Supervise immigration and work visa processing teams.
- Monitor client eligibility assessment and documentation.
- Ensure applications follow applicable legal and procedural requirements.
- Establish document verification and quality-control procedures.
- Monitor application milestones and deadlines.
- Ensure clients receive accurate and approved information.
- Escalate complex or high-risk cases to senior management/legal/compliance personnel.
- Monitor immigration case outcomes and maintain management reports.
Sales & Business Development
- Set monthly and quarterly sales targets in coordination with management.
- Monitor lead-to-client conversion rates.
- Supervise Sales Managers, Relationship Managers and Counselors.
- Review daily sales performance.
- Develop strategies to improve conversion rates.
- Monitor source-wise lead performance.
- Ensure proper CRM/lead database management.
- Coordinate with Marketing to improve lead quality.
- Review sales pipeline and expected revenue.
- Implement performance improvement plans where required.
Counseling & Client Conversion
- Establish professional counseling standards.
- Ensure counselors provide accurate, transparent and ethical information.
- Monitor counselor-wise conversion performance.
- Review high-value or complex client cases.
- Establish follow-up standards for prospective clients.
- Ensure no unauthorized promises are made regarding visa approval, employment or immigration outcomes.
- Improve overall client consultation experience.
Compliance & Risk Management
- Ensure the company operates according to applicable laws, regulations and internal policies.
- Establish compliance checklists for visa and immigration files.
- Ensure documentation is genuine, complete and properly verified.
- Prevent submission of false, misleading or unauthorized information.
- Monitor complaints, disputes, rejection cases and operational risks.
- Maintain appropriate client confidentiality and data protection procedures.
- Coordinate with Legal/Compliance personnel when necessary.
- Ensure employees follow the company's Code of Conduct.
Team Management
- Lead Department Heads and operational managers.
- Define departmental KPIs and performance standards.
- Conduct regular performance reviews.
- Identify training requirements.
- Develop employee productivity and accountability systems.
- Support recruitment of key operational personnel.
- Take corrective action for repeated performance or policy issues according to company policy.
- Promote teamwork, professionalism and ethical behavior.
