B2B Sales Lead, UK

Mission

Neko is redefining what prevention means, from treating illness when it arrives, to sustaining health before it's ever at risk. Our mission: make data-driven, preventative care accessible to more people, before symptoms appear.

In a single, non-invasive visit under an hour, proprietary technology and direct clinical care combine to deliver personalised, actionable insights. It's a team that thinks in 10x, not 10%. Every role here plays a part in building a world where prevention is the norm, and where your work genuinely helps people live longer, healthier lives.

What You’ll Deliver in the First 6–12 Months

• Build a targeted prospect list of companies across Birmingham and Manchester, covering SMB- businesses, hub offices of London-HQ firms, and premium health check buyers
• Run outreach and activation, focusing on conversion to booking sales while validating key hypotheses that will inform broader B2B proposition
• Convert at least 2-4 employer deals, with a healthy pipeline of late-stage deals
• Initiate conversations with key benefit platforms and assess the commercial case for integration
• Deliver a clear hypothesis readout at Week 8: which employer segments respond, which channels work, whether price holds, and what non-price levers close deals
• Scale the programme into London, applying learnings from Birmingham and Manchester to a larger and more competitive market
• Own a growing pipeline of employer accounts and deepen relationships with early clients to secure renewals and case studies
• Build and refine the B2B city activation playbook - the repeatable framework Neko will use to launch B2B in every new market
• Work with marketing and product to develop the employer proposition: pricing, packaging, add-ons, and the operational mechanics of group bookings.
• Partner with the City Marketing Leads to coordinate B2B events and activations that drive awareness, education and conversion with B2B clients (and serve B2C objectives)