Research
Specialisations
- Demography
- Marketing
- Management of Technology and Innovation
- Human Factors and Ergonomics
Research topics
- SMEs Development and Digital Marketing
- Consumer Behavior and Marketing Influence
- Environmental Sustainability in Business
- Entrepreneurship Studies and Influences
- Employee Performance and Management
- Publications
- 93
- Citations
- 1.2K
- h-index
- 17
- Papers, last 3 years
- 28
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