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Decision Sciences

Zhao Cai

University of Nottingham Ningbo China

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Research

Specialisations

  • Information Systems and Management
  • Communication
  • Strategy and Management
  • Sociology and Political Science

Research topics

  • Technology Adoption and User Behaviour
  • Knowledge Management and Sharing
  • Innovation and Knowledge Management
  • Digital Marketing and Social Media
  • Digital Platforms and Economics
Publications
85
Citations
1.9K
h-index
18
Papers, last 3 years
14

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Zhao Cai — University of Nottingham Ningbo China