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Social Sciences

Umu Khouroh

Universitas Merdeka Malang

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Research

Specialisations

  • Human Factors and Ergonomics
  • Marketing
  • Organizational Behavior and Human Resource Management
  • Demography
  • Accounting

Research topics

  • Employee Performance and Management
  • Consumer Behavior and Marketing Influence
  • Employee Performance and Motivation
  • SMEs Development and Digital Marketing
  • Financial Analysis and Corporate Governance
Publications
86
Citations
325
h-index
9
Papers, last 3 years
2

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Umu Khouroh — Universitas Merdeka Malang